Cookies are small text files placed on your device when you visit a website. They help sites work efficiently, remember your preferences, and — with your consent — provide analytics and advertising insights to the site operator.
We also use similar tracking technologies such as pixels and local storage alongside traditional cookies. All of these are collectively referred to as “cookies” in this policy.
2. Essential Cookies
These cookies are strictly necessary for OnceUponMe to function. They cannot be disabled without breaking core features of the Service.
Cookie
Purpose
Retention
oum_refresh
Keeps you signed in (JWT refresh token)
30 days
oum_consent
Stores your cookie preferences
1 year
oum_code
Remembers your promotional discount code
Session
Essential cookies are always active. They do not require your consent under UK/EU law.
3. Analytics Cookies (GA4)
With your consent, we use Google Analytics 4 (GA4) to understand how visitors use our Service — for example, which pages are visited most often and where users drop off in the sign-up flow. This helps us improve the experience.
GA4 cookies are only set after you accept analytics cookies.
Data is transmitted to Google LLC (US) under EU Standard Contractual Clauses.
We have enabled IP anonymisation and disabled ad personalisation signals in GA4.
Analytics data is retained for 14 months in Google Analytics.
With your consent, we use the Meta Pixel (formerly Facebook Pixel) to measure the effectiveness of our advertising on Facebook and Instagram, and to enable us to show our ads to relevant audiences on Meta platforms.
The Meta Pixel is only loaded after you accept advertising cookies.
We use Meta Pixel for conversion tracking (e.g., subscription start) and retargeting. We do not use it to target children.
Data is transmitted to Meta Platforms Inc. (US) under EU Standard Contractual Clauses.
You can update your cookie preferences at any time by clicking the button below to reopen our consent banner:
You can also control cookies through your browser settings. Most browsers allow you to refuse or delete cookies. Please note that blocking essential cookies will prevent some features of OnceUponMe from working correctly.
For more detail on how we handle your personal data, see our Privacy Policy.
6. Changes to This Policy
We may update this Cookie Policy from time to time to reflect changes in the cookies we use or for operational, legal, or regulatory reasons. Any changes will be posted on this page with an updated date and, where material, flagged via our consent banner.
7. Contact Us
If you have questions about our use of cookies, please contact us at [email protected].
